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About Us

Accor Plus: Setting the Standard in Travel Loyalty Subscription

 

Accor Plus is Accor’s loyalty subscription business, founded in Sydney in 1994, and has led the loyalty subscription category in Asia Pacific for more than 30 years, delivering exclusive value and experiences to over 450,000 members across 20 countries. As a wholly owned subsidiary of Accor, Accor Plus develops, sells, and manages membership subscriptions, including the premium ALL Accor+ Explorer product. Members enjoy worldwide savings across Accor’s portfolio of brands, Gold status or higher with ALL Accor plus access to complimentary hotel nights, dining privileges, and more designed to make every stay extraordinary.

Our mission: To be the most loved programme for our members and partners, and to inspire our team of Heartists every step of the way. For our hotel and business partners, ALL Accor+ is a premium platform to engage high-value guests, grow share of wallet, and supercharge loyalty.
 
Discover the latest from ALL Accor+

 

ALL Accor+ Explorer: Unlock New Horizons

 

ALL Accor+ Explorer is the premium membership of Accor’s global loyalty subscription line, fully integrated within the ALL ecosystem. Designed for the curious and discerning traveller, ALL Accor+ Explorer opens doors to handpicked destinations, insider privileges, and a curated collection of iconic hotels including Raffles, Fairmont, Sofitel, Mövenpick, Novotel, Pullman, ibis and more, where members enjoy free nights, exceptional savings on dining, and curated member events across Asia Pacific. Plus elite ALL Accor status privileges and year round savings off public room rates at over 4,500 Accor hotels worldwide.
 
Start your next journey with ALL Accor+

 

Accor: Pioneering Responsible Hospitality Worldwide

 

Accor is a global leader in hospitality, present in over 110 countries and home to more than 45 iconic hotel brands, from luxury to economy. More than a place to stay, Accor creates experiences grounded in purpose, championing responsible tourism, cultural diversity, sustainability, and human connection. Since 1967, it has redefined hospitality, setting benchmarks and driving positive impact worldwide. At its heart is a dynamic loyalty ecosystem tailored to today’s traveller. From aspirational rewards and personalised recognition with ALL Accor, to exclusive subscription-based privileges with ALL Accor+, Accor meets guests wherever they are in their journey.

Experience hospitality that cares

 

Partner with Us: Elevate Your Brand, Delight Your Customers

 

Accor Plus partners with leading brands, including American Express and Qantas Airways, to deliver differentiated value and exclusive experiences for their customers by integrating premium travel privileges and lifestyle benefits into their customer suite of benefits. Collaborating with Accor Plus allows businesses to strengthen customer loyalty, elevate brand perception, and drive measurable growth in engagement and lifetime value. Backed by more than 30 years of expertise in loyalty subscriptions, Accor Plus provides a proven platform for brands to deliver meaningful value.

Get in touch to partner with us.

 

Careers at Accor Plus: Where Passion Meets Opportunity

 

At Accor Plus, we’re more than a travel loyalty business. We’re a dynamic, innovative team driven by curiosity and passion. With a presence across 20 countries in Asia Pacific, we offer exciting roles in sales, marketing, member care, finance, tech and operations. If you’re motivated by customer-focused innovation and ready to shape the future of travel loyalty, let’s build your rewarding career together.

Explore careers with us